secondhand Manatzment A Comprehensive Approach new

New • Language: Greek

Management, a comprehensive approach.

This book is aimed at anyone in management. It aims to present and analyze the key characteristics and content of management, as well as the latest trends related to it. It examines the foundations of management, namely corporate social responsibility, information and management, decision-making, planning: its characteristics, types of plans and programs, strategic planning, business strategy, the structure of the business plan, etc. Organization: the design of work, ways of segmenting the business, organizational charts of businesses, authority and responsibility, decentralization, organizational culture, organizational change and development, innovation management, etc. Direction/guidance of people, namely human resource management, motivation, leadership, communication, and management of work teams. Control: the content and process of it, financial control, the balanced scorecard, corporate governance, and the management of "productive" functions (operations management). Specific topics: TQM, knowledge management, CRM, entrepreneurship, international management, crisis management, and individual career planning. Many specific topics, such as: strategic business alliances, productivity, the business environment, diversity of the business's customers and employees, benchmarking, outsourcing, the "matrix" of the Boston Consulting Group, product management organization, the "learning organization," and personal improvement.

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